Swney, who once challenged John Banks in the Auckland mayoralty race, appeared in court yesterday for what was expected to be an administrative hearing looking ahead to trial. However, he entered a surprise guilty plea that leaves him facing up to five years in jail and/or a fine of up to $50,000.
Alex Swney refused to comment on yesterday’s court proceedings. Picture / Janna Dixon
The 57-year-old pleaded guilty after the 39 charges laid by the IRD were condensed to four representative counts during what was meant to be an administration hearing. When contacted on Tuesday, Swney said he wasn't sure what was happening in court the following day.
Swney, who left Auckland District Court by the back door, wouldn't comment last night. But his Morrinsville-based father Gordon Swney told the Herald it was good to get the court process over with, rather than letting it drag on.
Gordon Swney said the Morrinsville community had been very supportive of his family, and his son also had a network of sympathetic people.
"He's contributed a lot to the city. He's a passionate man about the city, and it's just unfortunate the way it's unfolded."
He would not say whether he thought his son's tax evasion was a mistake, but he said he was still proud to be Swney's father.
Judge Grant Fraser yesterday bailed Swney to the Grey Lynn address - a spacious, open-plan, modern property on the edge of Ponsonby Rd, where the entrepreneur lives with his wife Ange, the owner of a boutique shoeshop, and their two daughters.
Judge Fraser ordered Swney to surrender his passport, despite defence counsel Murray Gibson saying he was "not a flight risk".
The judge ordered a pre-sentence report without considering home detention and indicated a term of imprisonment was the only viable outcome at sentencing in April.
Swney staunchly maintained his innocence last year but that changed when the case was pushed forward with new lawyer Murray Gibson and a fresh Crown prosecutor taking over the file.
Heart of the City - a city centre business association registered by Swney in 1994 - has income-tax exemption on the basis that it was created to develop or increase amenities for the Auckland public.
The amended charges cover personal tax evasion of $1,757,147 over 12 years to July 2012. Court documents stated Swney did not provide tax forms or returns over extended periods "and did so intending to evade the assessment of tax".
The charges also outlined how he committed the offending while acting as an independent contractor to Heart of the City, while sole director of his own company AGS Services Limited.
He provided "taxable supplies" but did not register for GST or provide any returns.
Creditors, including Heart of the City, have taken steps to protect their position in the wake of Swney's downfall. AGS Services was placed into liquidation on November 14.
Liquidators Colin McCloy and Craig Sanson said in their first report that Swney "was using the company to invoice for the provision of personal consultancy services he provided" to Heart of the City.
McCloy and Sanson's report said they would conduct a thorough investigation of his actions, but noted all communication with him was being conducted through lawyers.
Last month, Heart of the City's board announced it had launched civil proceedings against Swney and because of that, refused to comment on yesterday's developments.
The organisation confirmed an independent investigation had been completed by McGrathNicol and civil proceedings had been launched as a result.
Chairman Terry Gould said they had also obtained interim asset freezing and disclosure orders from the court.
Heart of the City had its annual meeting at the end of October at which Mr Gould told stakeholders he was in close communication with the Serious Fraud Office.
Yesterday, the office confirmed it was investigating Swney but would not go into further detail.
Heart of the City, which collaborated on the Auckland Tourism, Events and Economic Development-developed "The Show Never Stops" marketing campaign and events like Artweek Auckland, last year received more than $4.2 million from Auckland Council, which came up with about 80 per cent of the organisation's funding. The council too refused to comment until Swney had been sentenced.
According to QV, Swney jointly owns four properties around the upper North Island with a combined value of $3.82 million.
His company, Crummer Rd Trustee Company Ltd, owns the house where he lives which has a CV of $1.65 million, bringing the combined value of the property portfolio up to $5.47 million.
How the case unfolded
February 21, 2014: IRD lays 39 charges against Swney alleging he knowingly avoided paying taxes.
April 15, 2014: Swney appears for the first time at Auckland District Court.
May 2, 2014: Judge Grant Fraser allows Swney interim name suppression to protect the defendant's reputation and that of Heart of the City
Oct 5, 2014: Swney's name suppression lapses as he pleads not guilty to all charges
Jan 28, 2015: Swney pleads guilty to four amended charges and is told he will face a jail term
April 30, 2015: Swney will face a maximum sentence of 5 years imprisonment and/or a $50,000 fine
Thank you for reaching out to us. We are happy to receive your opinion and request. If you need advert or sponsored post, We’re excited you’re considering advertising or sponsoring a post on our blog. Your support is what keeps us going. With the current trend, it’s very obvious content marketing is the way to go. Banner advertising and trying to get customers through Google Adwords may get you customers but it has been proven beyond doubt that Content Marketing has more lasting benefits.
We offer majorly two types of advertising:
1. Sponsored Posts: If you are really interested in publishing a sponsored post or a press release, video content, advertorial or any other kind of sponsored post, then you are at the right place.
WHAT KIND OF SPONSORED POSTS DO WE ACCEPT?
Generally, a sponsored post can be any of the following:
Press release
Advertorial
Video content
Article
Interview
This kind of post is usually written to promote you or your business. However, we do prefer posts that naturally flow with the site’s general content. This means we can also promote artists, songs, cosmetic products and things that you love of all products or services.
DURATION & BONUSES
Every sponsored article will remain live on the site as long as this website exists. The duration is indefinite! Again, we will share your post on our social media channels and our email subscribers too will get to read your article. You’re exposing your article to our: Twitter followers, Facebook fans and other social networks.
We will also try as much as possible to optimize your post for search engines as well.
Submission of Materials : Sponsored post should be well written in English language and all materials must be delivered via electronic medium. All sponsored posts must be delivered via electronic version, either on disk or e-mail on Microsoft Word unless otherwise noted.
PRICING
The price largely depends on if you’re writing the content or we’re to do that. But if your are writing the content, it is $60 per article.
2. Banner Advertising: We also offer banner advertising in various sizes and of course, our prices are flexible. you may choose to for the weekly rate or simply buy your desired number of impressions.
Technical Details And Pricing
Banner Size 300 X 250 pixels : Appears on the home page and below all pages on the site.
Banner Size 728 X 90 pixels: Appears on the top right Corner of the homepage and all pages on the site.
Large rectangle Banner Size (336x280) : Appears on the home page and below all pages on the site.
Small square (200x200) : Appears on the right side of the home page and all pages on the site.
Half page (300x600) : Appears on the right side of the home page and all pages on the site.
Portrait (300x1050) : Appears on the right side of the home page and all pages on the site.
Billboard (970x250) : Appears on the home page.
Submission of Materials : Banner ads can be in jpeg, jpg and gif format. All materials must be deliverd via electronic medium. All ads must be delivered via electronic version, either on disk or e-mail in the ordered pixel dimensions unless otherwise noted.
For advertising offers, send an email with your name,company, website, country and advert or sponsored post you want to appear on our website to advert @ alexa. ng
Normally, we should respond within 48 hours.